• Left Brains.

  • Right Brains.

  • Brand Soul.


July 18, 2013 - 2:28pm - Posted by dmorgan - business, how-to, marketing, news - 0 Comments

For the last 10 years or so, we’ve been pleased to work with the Elkhart County (Indiana) Fair’s Marketing department and their Grandstand entertainment selections for the year.
If you don’t know about this fair, you should. It’s one of the best in the country!

July 9, 2013 - 1:01pm - Posted by Christian - marketing - 0 Comments

A couple of weeks ago I updated the Weather Channel app on my Android phone and was presented with the opportunity to sign up for a program called mPoints. Using this system I can earn "badges" and "points" that can be redeemed for gift cards or merchandise. This got me thinking about how much Gamification has become part of the everyday life.

July 2, 2013 - 12:08pm - Posted by ddefreeuw - life, technology - 0 Comments

I love to travel and I love the Internet. The Internet has opened up the world and made it easier to travel. Has it made it too easy? Has it taken some of the mystery and joy out it?

June 26, 2013 - 9:47am - Posted by jstratton - brand development, business, marketing - 0 Comments

I love local. It’s the heart and soul of a community, our neighborhoods, and our social circles.  The term brick and mortar actually means something to me. Now, I am not that person who doesn’t like a good online deal despite my local retailer, but I am that person who feels there is a happy medium.

June 19, 2013 - 10:13am - Posted by nmcelwrath - business, marketing, technology - 0 Comments

Getting the most out of your online store is paramount. There’s a good chance your online store exists to actually make money. The trick is to get the most from your visitors by knowing what it takes to get your visitors to return. One essential ingredient in creating a “sticky” online store: Engagement.

May 1, 2013 - 1:30pm - Posted by nmcelwrath - technology - 0 Comments

Recently the design community has been debating the trend of skeuomorphism in design - specifically UI design. While the debate itself has blurred to the point of debating about what was being debated about, the core question remained: "When does Skeuomorphism make sense in UI design?"

March 1, 2013 - 11:13am - Posted by Christian - life, technology - 0 Comments

Every student in every school should have the opportunity to learn to code:

January 22, 2013 - 10:59am - Posted by ddefreeuw - marketing, technology - 0 Comments

Force 5 is proud to announce to we have added three more hospitals to the ICE Michiana app! This expands the coverage of the smartphone application beyond St. Joseph County and now includes ER facilities in Elkhart, Fulton, and Starke Counties.

August 7, 2012 - 10:50am - Posted by dmorgan - business, life - 0 Comments

Building Communities should be the common goal of successful businesses - for everyone's success.

April 11, 2012 - 2:32pm - Posted by jstratton - uncategorized - 0 Comments

So, almost a month before my birthday, Starbucks is wishing me "happy sips on my birthday."  The email came 3 weeks before my birthday and of course it made me smile.  Free Starbucks would make anyone smile.  The postcard came in the mail 2 weeks before my birthday.