Writings from Force 5 Basecamp

03/01/13

Every student in every school should have the opportunity to learn to code:

01/22/13

Force 5 is proud to announce to we have added three more hospitals to the ICE Michiana app! This expands the coverage of the smartphone application beyond St. Joseph County and now includes ER facilities in Elkhart, Fulton, and Starke Counties. The ICE Michiana app has had almost 8,300 downloads since its debut in August of 2012. We encourage all

08/07/12

Over the past years, we’ve had the good fortune to work for and with great companies. Some have been clients, some vendors. In each case, these folks have been terrific. Each of them has had a common goal–to bring success to themselves, their community, and to us. On occasion, we find the company or vendor that doesn’t have this goal-its

04/11/12

So, almost a month before my birthday, Starbucks is wishing me “happy sips on my birthday.”  The email came 3 weeks before my birthday and of course it made me smile.  Free Starbucks would make anyone smile.  The postcard came in the mail 2 weeks before my birthday. There are two companies that have made an impression on me when

02/03/12

Seventy to Eighty percent of those who watch TV, also are watching a “second screen” during the same time. That second screen is a smartphone, Ipad, or laptop. And what are we doing? We’re checking email, surfing the web, and looking up material that has to do with the show we’re watching! This weekend will be no exception. During the

01/20/12

Anyone who has done development, design, or IT knows that over the course of working on a project, you collect various “nuggets” of knowledge that you ever learn or find. Here I’m going to share some of what I’ve discovered that may be able to help you in your own projects. I have cited the original source of the information

01/06/12

One Sunday last month, I started my day off with a vente iced vanilla latte with soy and double shot at 7:45am.  Yes it’s true; I am the only farm boy I know that loves Starbucks and all things gold card. To my surprise, the cashier asked if I had heard about “our Treat Receipt?”.  The bottom of my receipt

01/06/12

You’ve been there, you set yourself goals for how often you will blog, maybe it’s even a New Year’s resolution.  Yet it never fails that the time in between each post sneaks up on you  – “Oh No, has it been a week already?”.  I’ve been there, and this is from someone who would much rather strike up a conversation

12/02/11

There are seats still available!!! Force 5 will be hosting a FREE “Training Missions” for area 501c3 Non-Profits.  Our December 6, training mission is “Flying Your Cape within Social Media!”  This training mission will cover the best practices of social media as it relates to telling your story.  If you currently do not utilize social media, you will walk away with

11/07/11

Setup Picture – I am sitting at the Apple Genius Bar, ya I know they call it a “Bar” but not a drink in sight, working through my iPhone issues with the savvy, half shaven, twenty something, blue t-shirt wearing apple genius who is just about finished with my antenna issue.  When to my surprise the next customer introduces himself

09/12/11

10 Quick Facts You Should Know About Consumer Behavior on Facebook This study is from CMB Consumer Pulse and Constant Contact and focusing on consumer behavior on Facebook. It was just published this week, and reveals some very interesting factoids. As Marketers, we realize that Facebook is among many social media tactics that should be part of your marketing strategy.

09/12/11

The winner of the 2011 A Force for Good non-profit awareness contest is “St. Joseph County Bridges Out of Poverty.”  The winner was chosen by an outside selection committee made up local marketing professionals.  The decision was difficult due to the wide range of highly qualified Non-profit finalists.  Congratulations SJC Bridges! And a huge thank you to all our judges